MISS VIETNAM 2024 | RẠNG RỠ VIỆT NAM | SEMI-FINAL

✨ MISS VIETNAM 2024 – RẠNG RỠ VIỆT NAM_ SEMI-FINAL 🇻🇳
Too:Awake is delighted to have the opportunity to once again collaborate with The BROS on this project. Miss Vietnam is not just a celebration of beauty, but also a platform to spread the cultural values of Vietnamese women.

🏯 Inspired by Vietnamese Architecture
This project continues to draw inspiration from the beauty of Vietnamese architecture, specifically the image of the Imperial Citadel of Thăng Long. Each visual we created for the competition segments conveys a message about the personality and image of Vietnamese women – bearing a traditional beauty that is also modern and refined.

👘 Áo Dài Segment
The LED visual features an architectural structure gradually revealing the Imperial Citadel. Etched onto it are traditional patterns slowly emerging on the surface – gentle yet resilient, traditional yet not outdated.

💧 Swimsuit Segment
The visuals evoke a refreshing, graceful atmosphere, highlighting the feminine elegance of Vietnamese women. Crystal flowers symbolize purity and sparkle, while flowing silk is draped across sturdy, proud bamboo pillars. Bamboo here represents Vietnamese culture: both intimate and refined.

🌟 Evening Gown Segment
Visuals are inspired by ceramic mosaic textures and traditional motifs. These are interwoven with 3D structures that add spatial depth and perspective, striking a balance between softness and modernity.

🙏 Thank You
Too:Awake sincerely thanks The BROS for their trust and continued collaboration.